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Marketing

Web3 v2

The Perfect Storm: Web3 and the future of the web – Part II

Continuing with the previous post, the future of the web we will continue dealing with the duopoly between Facebook and Google regarding the emergence of Web3 and programmatic advertising. With regard to this, one of the biggest doubts may be the Cookies. No one knows what will happen or what impact industries with an online […]

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Transformation

Digital Transformation And Its Implications On Brands And Consumers

The Middle East is showing the promise to scale to unprecedented levels with regards of its digital transformation market is no news. In 2016, along with Africa, this market was valued at USD 1,1 Billion and was estimated to achieve an implausible growth by 2024. Major powers in the Middle East including UAE, Bahrain, and

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Facial Recognition

Internet of things (IoT) is Shifting Gears in Digital Media

Internet Of Things (IOT) is basically a network or interconnected web of things that finds path-breaking contributions in areas like smart farming, healthcare, hospitality, and even public systems that can be implemented within a creative field like Media. It is an internet-enabled uniform platform that connects several things that are embedded and equipped with software,

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